The WHO Scandal
Tobacco Free Initiative
Lessons in manipulating the Media:
- The global response to World No-Tobacco Day 1999 was 'overwhelming' said
WHO. How overwhelming was it? The WHO used several tricks to raise the number
of submissions. An analysis.
- A brochure (Leave the pack
behind) was compiled for that day. This brochure contains
misleading statements and acts as a PR paper for Nicotine Replacement Therapy
(NRT). This brochure was also analysed.
- What the tobacco industry is not allowed to do: WHO's Tobacco Free
Initiative program is sponsored for over 70% by
the pharmaceutical industries that supply NRT
According to their budget
overview external funding for this part of WHO was $8,000,000 out of
$9,885,000 is >70%. According to their Annual Report (http://forces-nl.org/WHO/pdf/annualtf.pdf)
this funding comes from:
Glaxo Wellcome, Pharmacia & Upjohn and SmithKline Beecham,
through IFPMA/WSMI supported the WNTD 1999; a WHO/Mayo clinic workshop on
smoking cessation was supported by Glaxo Wellcome and Pharmacia &
Upjohn. Merck & Co. has one staff secondment to TFI.
Minnesota Blue Cross/Blue Shield pledged support for the
analysis of industry documents and regulation. IDRC of Canada has supported
the youth and tobacco project.
- WHO's predictions on the number of smoking related
deaths in the world show a strange behaviour when analysed. They even
predict ages for people in the third world that never reach these ages
(according to their very own mortality/morbidity data).